Busch Chiropractic (“we,” “our,” or “us”) is committed to protecting the privacy of every patient and visitor. This Privacy Policy explains what information we collect, how we use it, how we share it, and the rights you have over it. By using our website or services, you agree to the practices described below.
1. Information We Collect
We collect the following categories of information:
- Contact information you provide directly, such as your name, email address, phone number, and mailing address when you book an appointment, request a consultation, or fill out a form on our site.
- Health information you share with us during your consultation or treatment, including symptoms, medical history, prior treatments, and goals for care. This is Protected Health Information (PHI) and is handled in accordance with HIPAA.
- Appointment and billing data, including scheduling preferences, insurance details, and payment records.
- Technical data automatically collected when you visit our site, such as IP address, browser type, device type, pages viewed, and referral source. We use cookies and similar technologies to support this.
2. How We Use Your Information
We use the information we collect to:
- Schedule, deliver, and follow up on your care.
- Communicate with you about appointments, treatment plans, billing, and patient education.
- Operate, maintain, and improve our website and patient experience.
- Comply with legal, regulatory, and professional obligations.
- Send you optional updates, newsletters, or promotions if you have opted in. You can unsubscribe at any time.
3. HIPAA and Protected Health Information
Any health information you share with us as a patient is treated as Protected Health Information under the Health Insurance Portability and Accountability Act (HIPAA). We maintain a separate Notice of Privacy Practices that describes in detail how we may use and disclose your PHI and the rights you have with respect to that information. A copy is available at our office on request.
4. How We Share Information
We do not sell your personal information. We share information only in the following limited circumstances:
- With trusted service providers who help us operate our practice and website (for example, scheduling platforms, payment processors, analytics, and email delivery), under agreements that require them to safeguard your data.
- With healthcare providers, insurers, or other third parties involved in your treatment, payment, or care coordination, with your authorization or as permitted by law.
- When required to comply with a subpoena, court order, or other legal process, or to protect the rights, safety, or property of our patients, staff, or the public.
5. Text Message (SMS) and Email Communications
When you fill out a form on our website you may check a box to opt in to receive text messages (SMS) and emails from Busch Chiropractic Pain Center at the phone number and email address you provide. These messages may include replies to your request, appointment reminders and confirmations, follow-up about your care, and occasional practice updates. Message frequency varies. Message and data rates may apply. Consent to receive messages is not a condition of purchase or of receiving care.
You can opt out of text messages at any time by replying STOP to any message we send; reply HELP for assistance, or call us at (260) 471-4090. You can opt out of marketing emails using the unsubscribe link in any email or by contacting us directly.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except with the messaging-service providers that help us deliver the messages you have requested. The sharing described elsewhere in this policy excludes text messaging opt-in data and consent.
6. Cookies and Analytics
Our site uses cookies and similar technologies to remember your preferences, measure traffic, and improve performance. You can disable cookies in your browser settings, but some parts of the site may not function correctly. We may use third-party analytics providers to understand how visitors engage with our site; information collected through analytics is aggregated and does not identify individual patients.
7. Data Security
We use administrative, technical, and physical safeguards designed to protect your information against unauthorized access, alteration, disclosure, or destruction. No system is completely secure, however, and we cannot guarantee absolute security of any information you transmit to us.
8. Data Retention
We retain personal and health information for the period required to provide care, comply with legal and regulatory record-keeping obligations, and resolve disputes. When information is no longer required, we securely delete or de-identify it.
9. Your Rights and Choices
Subject to applicable law, you may have the right to:
- Request access to the personal information we hold about you.
- Ask us to correct information that is inaccurate or incomplete.
- Request deletion of personal information, subject to our legal and professional record-keeping obligations.
- Withdraw consent for marketing communications by using the unsubscribe link in any email, replying STOP to any text message, or contacting us directly.
To exercise any of these rights, contact us using the information below. We may need to verify your identity before responding.
10. Children's Privacy
Our website is not directed at children under 13, and we do not knowingly collect personal information from children online. If a minor receives care at our office, their information is collected and handled with the appropriate parental or guardian consent.
11. Third-Party Links
Our site may contain links to third-party websites or services. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party site you visit.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. Material changes will be communicated through our website or directly to patients where appropriate.
13. Contact Us
If you have questions about this Privacy Policy or our handling of your information, please contact us:
Busch Chiropractic Pain Center
5005 Riviera Drive
Fort Wayne, IN 46825
Phone: (260) 471-4090
Email: info@buschchiropractic.com
